Company Overview
Purview is a rapidly growing health tech company dedicated to transforming the healthcare landscape through innovative solutions. We are passionate about providing accessible specialized medical expertise to drive better health outcomes. Join our dynamic team and contribute to meaningful advancements in medicine.

Position Overview:
Purview is seeking a talented and driven Marketing Associate to support our inbound marketing and lead generation efforts, creative content development, and CRM management. The ideal candidate will have a blend of creative and analytical skills, a passion for healthcare innovation, and an entrepreneurial results-driven mindset.

Key Responsibilities:

• Develop and execute marketing campaigns focused on lead generation and nurturing.
• Monitor and report on KPIs and OKRs to measure campaign effectiveness.
• Identify trends and optimize strategies to drive growth and engagement.
• Experience executing SEO and SEM strategies
  
  

• Design and maintain compelling, user-friendly web pages that enhance customer experience. Ability to collaborate to generate visually appealing marketing collateral, including presentations, infographics, patient and client testimonials, and ads.
• Write engaging content for blogs, emails, social media, and other marketing channels. 
• Edit and produce high-quality videos to support marketing initiatives.

• Maintain and optimize the CRM platform to streamline marketing and sales efforts.
• Analyze customer data and behavior to improve targeting and personalization.

Qualifications:

• Proven experience with inbound marketing and lead generation.

• Familiarity with KPIs, OKRs, and performance tracking tools.

• Strong skills in web design, content writing, video editing, and creation.

• Experience managing a CRM platform (e.g., Salesforce, HubSpot).

• Exceptional attention to detail and organizational skills.

• Ability to multitask and work effectively in a fast-paced environment.

• Strong communication and collaboration skills.
  
  

Preferred:

• Graphic design skills and proficiency with tools like Adobe Creative Suite, Figma, or Canva.
• Experience or interest in the healthcare industry.
  
  

Why Join Purview?

• Opportunity to work with a fast-growing, innovative telemedicine company.
• Collaborative and inclusive work culture.
• Ability to work remote.
• A chance to make a meaningful impact on healthcare access and delivery.

How to Apply:
If you are a creative and analytical marketing professional passionate about healthcare innovation, we want to hear from you! Please submit your resume, portfolio (if applicable), and a cover letter to swinters@purview.net.

Purview is an Equal Opportunity Employer and welcomes candidates from diverse backgrounds to apply. We celebrate diversity and are committed to creating an inclusive environment for all employees.