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Attracting International Second Opinion Patients

The COVID-19 pandemic reshaped healthcare for patients and providers alike. Telemedicine, once a niche offering, has taken root in the global consciousness as an everyday solution. In the United States, 13-17% of all healthcare visits now take place remotely and patients are eager to explore other digital health solutions, including virtual second opinions.

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How Can I Use Telehealth to Reach Rural Patients?

Around 15-20 percent of patients in the United States live in rural areas. Unfortunately, between primary care shortages, hospital closures, and geographic isolation, those patients are up against significant barriers to accessing healthcare. The National Rural Health Association reports there are only 30 specialists per 100,000 people in rural communities, compared to 263 specialists per 100,000 urban residents.

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